Category: Sales Training

June 5, 2008

Don't Sell Like a Jerk - MP3 Podcast

Listen to this training call with Scott and Noelle Kim with her team of Advisors at World Financial Group (Aegon) to discover the secrets of selling like a pro.  Developing long-term successful client relationships is much the same whether selling individual services to consumers or selling multi-million dollar capital equipment to industrial process facilities.

Right Click here and Save Target to download the MP3 file, or Click “Continue Reading” Below for streaming audio.

January 13, 2008

Engaging the Law of Attraction to Build Rapport

Not too long ago, I was inspired by my friend and great sales mentor, Dr. Bob DeGroot - founder of the leading online sales training organization, Sales Training International - to read the outstanding book Law of Attraction.  Then, a couple of days ago I was reading a blog post by John Dornoff on the importance of building rapport in sales.  I thought I’d share my perspective on the connection between the two in this post.

I’ve been pretty successful at B2B sales, sales leadership, and/or sales coaching for more than 20 years, and I advocate John’s points vehemently.

My background and education are in engineering, and I’ve always been able to communicate the technical benefits as well as the value of my products and services to customers…

BUT…That’s NOT what keeps my customers coming back for more…

What keeps my customers loyal to me…

How I competitor proof my services…